AI-powered personal finance startup SaveSage raises $1 million in pre-seed funding round

AI-powered personal finance startup SaveSage has raised $1 million in a mix of equity and debt as part of its pre-seed funding round led by Bhavesh Gupta, with participation from N. R. Narayanan, Lalit Wadhwa, DSP Family Office, Venture Catalysts, and Suvrat Sehgal.

The startup plans to use the funds to strengthen its AI engine, expand product capabilities, and accelerate user acquisition.

Launched in October 2024, SaveSage enables users to track, manage, and optimise credit card and travel loyalty rewards. In less than a year, the platform has grown to 200,000 users and reached an annual revenue run rate of $1.1 million as of September 2025.

Its mobile app offers tools for credit card management, rewards optimisation, and bill payments, supported by real-time insights and AI-driven recommendations aimed at maximising user savings. The startup claims that it currently manages more than one million credit cards and 400,000 loyalty programme accounts, with over 100,000 users paying their bills through the platform.

With this funding, it plans to refine its technology stack, introduce personalised financial tools, and scale operations to meet the needs of India’s fast-growing base of digital credit users.

Ashish Lath, Founder & CEO, SaveSage, said, “Every year, over ₹10,000 crore worth of credit card and loyalty points expire unused in India. At SaveSage, we are on a mission to change that. Our goal is to make reward optimisation a daily habit by empowering users to extract the maximum value from every rupee they spend. With the trust of our investors and this new round of funding, we’re focused on advancing our technology and reach every Indian credit card user.”

Bhavesh Gupta, Anchor Investor and Senior Advisor of SaveSage, said, “In global markets, rewards optimisation is already a proven, high-engagement category. SaveSage is well placed to lead this transformation in India, and I’m excited to continue backing the team as they scale this innovative platform.”