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Avi Chudasama and Anuraag Paul, co-founders of Newtral
Newtral Technologies, a climatetech startup addressing the critical challenges of value-chain emissions, has secured funding from NOW under its Accelerate model. NOW is a deeptech and deep science venture studio focused on sustainability and climatetech.
As part of the program, Newtral will receive $600,000 in capital along with hands-on studio engagement by NOW Accelerate to expand into key global markets, and build scalable revenue and business models on the path to Series A. NOW has already begun working with Newtral and have jointly identified target customer segments, product roadmap and co-designed a focused go-to-market plan to drive repeatable growth.
Founded in 2022, Newtral is an AI-powered sustainability management platform that solves this problem end-to-end by collecting and structuring data, automating multi-framework ESG reporting, modeling value-chain emissions (including Scope 3), and driving prioritized decarbonization actions with supplier engagement.
As part of the Accelerate program, the startpu will use the funding and embedded support to scale and execute the GTM plan in key global markets. It will also focus on scaling recurring revenue, build toward Series-A readiness and establish itself as a global sustainability platform from India to the world.
“Partnering with NOW Accelerate provides us with both capital and deep engagement. This collaboration strengthens our go-to-market strategy, accelerates our expansion into key sectors, and equips us to build repeatable enterprise sales processes. Together, we aim to help companies move from reporting to real decarbonization outcomes,” said Avi Chudasama, Founder, Newtral.
Gayathri Kuppendra Reddy, Founder, NOW said, “We selected Newtral first and foremost for the scale of the market opportunity. With ESG disclosures becoming mandatory worldwide, enterprises urgently need platforms that go beyond compliance to real impact. If enterprises deeply understand their emissions footprint, they can also unlock significant operational efficiencies and cost savings alongside decarbonization. We saw strong product vision and execution capability in Newtral to enable just that. Through NOW Accelerate, we’re embedding our resources, networks, and expertise as institutional co-founders to help them achieve repeatable growth and global scale.”