GenAI-powered platform CraftifAI raises $3 million to expand its engineering, go-to-market teams

Multi-agent GenAI-powered platform CraftifAI has raised $3 million in a seed funding round led by Ankur Capital, with participation from IvyCap Ventures, Capital-A, Antler and other investors.

The startup will use the capital to expand its engineering and go-to-market teams and scale across global embedded, edge and IoT markets.

Founded in 2025 by former PhonePe executive Pratik Sharda and ex-Xilinx senior system design engineer Yashwant Dagar, CraftifAI is building CraftifAI Orbit, an agentic AI platform designed to automate embedded software development for edge, IoT and AI-powered devices.

The startup's online platform enables automated, hardware-optimised code generation and AI and ML deployment. By consolidating fragmented toolchains into a single AI-driven workflow, it aims to automate the embedded software lifecycle, from design and development to manufacturing.

CraftifAI claims this approach reduces development time and cost, while helping clients move from concept to market-ready hardware more quickly and with greater accuracy.

The startup has secured pilot engagements with several Indian original equipment manufacturers across robotics, drones, IoT and AI camera segments. It is also working with a publicly listed semiconductor company in the United States.

According to industry projections cited by the company, the number of connected smart devices is expected to rise to more than 41 billion by 2030, up from 16 billion in 2023. At the same time, device complexity is increasing. However, there are only about 2.5 million embedded software engineers globally, creating a talent bottleneck. CraftifAI is positioning its automation-led platform as a response to this structural gap.

“The embedded software market is experiencing a fundamental transformation. Smart devices of all types are becoming both more common and more complex. We are investing in CraftifAI because we believe this sector is at a critical inflection point,” said Shiva Shanker, Partner at Ankur Capital.