Homegrown toy brand Gubbachhi raises funding from D2C Insider Super Angels Fund

Homegrown toy brand Gubbachhi has raised an undisclosed amount in a pre-seed funding round from the D2C Insider Super Angels Fund. 

The Bengaluru-based startup plans to use the fresh capital to strengthen its operations, expand its product range, and build a larger community of Indian parents seeking locally inspired, high-quality educational toys.

Founded in 2023 by Abhijith and Pallavi Shetty, Gubbachhi focuses on designing and manufacturing India-inspired educational and cultural toys that nurture creativity and curiosity among children.

Its lineup includes puzzles, soft toys, and pretend-play sets that draw from Indian stories, values, and traditional art forms. The brand currently retails through its own website, select online marketplaces, and a few offline partner stores.

The investment comes from the D2C Insider Super Angels Fund, an operator-led fund that invests in early-stage consumer brands. The fund is backed by noted entrepreneurs including Anupam Mittal (Shaadi.com), Kunal Bahl and Rohit Bansal (Titan Capital), and Hitesh Dhingra and Bhisham Bhateja (The Man Company).

With the new funding, Gubbachhi aims to launch additional product lines, enhance its digital footprint, and tap into the growing demand for Made-in-India toys that blend education with cultural relevance.