Round-up investing platform Deciml raises $3 million in a seed funding round

Deciml, a round-up investing platform, announced that it has raised $3 million in a seed funding round led by Jainam Broking Limited. The round also marks Jainam's first investment in the growing startup ecosystem

What does Deciml do?

Deciml was founded in 2020 by entrepreneur Satyajeet Kunjeer. The platform’s round-up feature automatically invests spare change from users' daily transactions into mutual funds, making investing accessible and effortless for everyone.

When users make any online transaction via card or UPI, Deciml rounds up the amount to the nearest 10 and invests the difference, creating a seamless pathway to wealth creation.

The startup believes that this spare change investing integrates with users' lifestyle, rather than demanding a behavioural change from them, which could make the financial ecosystem all the more overwhelming for them.

Purpose of fundraising

With this new funding, Deciml will focus on enhancing its product offerings, expanding its user base, and strengthening its team to deliver on its mission of making investing accessible to all.

"The Deciml journey is at a crucial crossroads right now. We took the time to adapt our product to user needs and now, we really want to focus all our efforts and energies on scaling rapidly. At such a juncture, we truly couldn't have asked for a more wonderful investor and partner than Jainam. They have not only validated our vision but are also fuelling and shaping it," said Satyajeet Kunjeer, Founder of Deciml.

Market growth potential

The investment comes at a pivotal time in India's fintech evolution, with the market size estimated to reach $145.09 billion in 2025 and projected to grow to $550.21 billion by 2030, at a CAGR of 30.55%.

"With a legacy spanning over 20 years, Jainam Broking has always been driven by a commitment to innovation and financial empowerment. We believe in investing in technology that simplifies investing for the common man, making financial literacy more accessible and actionable. Our investment in Deciml aligns with our vision of leveraging technology to democratize access to capital markets," said Dishant Milanbhai Parikh, CFO at Jainam Broking Limited.