Trupeer.ai, an AI video platform for software and business workflows, raises $3 million in funding

Trupeer, an AI video platform designed for software and business workflows, has raised $3 million in a seed funding round led by RTP Global, with participation from Salesforce Ventures and a consortium of more than 20 chief information and technology officers from Fortune 500 companies.

The startup said the investment will support its mission to reinvent how teams create product videos, tutorials and walkthroughs. According to the company, a single raw screen recording fed into its engine can be transformed in seconds into what it calls a clean, professional video, complete with AI voice-overs, avatars, highlights and the ability to translate into more than 50 languages.

“Software should be easy to explain. But until now, making good product videos meant spending hours editing or thousands of dollars on production,” said Shivali Goyal, who co-founded Trupeer with Pritish Gupta. “We built Trupeer so anyone can turn a simple recording into a polished video that's clear, searchable, and ready to scale, without needing any professional video skills.”

Teams can upload a rough recording of a demo, process walkthrough or internal how‑to, and the platform handles the rest. Its multi-modal AI pipeline removes filler words, generates studio-quality voiceovers, adds intelligent zooms and subtitles, tracks cursor actions, and inserts a humanlike AI avatar for a more engaging delivery. Alongside the video, Trupeer automatically generates step-by-step documentation with screenshots and summaries, giving users everything they need to explain a product clearly, instantly, and at scale.

Unlike traditional video editors or generic screen recorders, the startup said, its platform is built for the speed and complexity of modern businesses. Its AI personalisation layer can create multiple versions of a single video, tailored by audience, language or brand style, and allows teams to share them instantly through public links or embedded formats.

Trupeer claims that its online platform is being used by over 10,000 teams globally, from fast-growing startups to Fortune 500 companies.

“Trupeer is reimagining content creation by turning what was once complex, costly, and manual into a fast, automated, and scalable process. From onboarding to support and training videos, they’re making high-quality product content accessible in minutes”, said Madhur Makkar, RTP Global.

Trupeer is now expanding beyond screen recordings. The startup is building new ways to generate video from documents, personalise content at scale, and integrate natively with the tools where teams already work, from CRMs to learning platforms.