Wit & Chai Group raises seed funding at a valuation of Rs 40 crore

Wit & Chai Group today said it has closed its seed funding round for an undisclosed amount at a valuation of Rs 40 crore.

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The equity round saw participation from marquee investors including Rohan Vijay Mantri, Promoter of Mantri Landmarks, Sanjay Katkar (MD, Quickheal Technologies), Monish Darda,CTO & Co-Founder, Icertis and Satyen Patel, MD at Sahyadri Industries.

With the fresh capital, the company outlined a growth strategy built on three pillars. First, it plans geographic expansion by strengthening its team in Mumbai, scaling operations at its London office, and laying the groundwork for a UAE presence. The company said these markets will help it serve global clients with deeper local presence and agility.

Second, Wit & Chai plans to diversify services by expanding into client verticals such as B2B SaaS companies and large enterprises. The company said it aims to move beyond traditional campaigns to create integrated brand experiences across digital and physical platforms.

The third growth pillar focuses on acquisitions and intellectual property creation. Wit & Chai said it is evaluating acquisitions to accelerate global expansion while also investing in proprietary IP, including Microdrama content formats and AI-driven creative tools, designed to reshape how brands engage audiences in a digital-first world.

Nahush Gulawani, Co-founder of Wit & Chai, said: "This investment is not just capital – it’s fuel for our vision. Our focus now is threefold: expanding into global markets, unlocking new service verticals for B2B and enterprise clients, and creating future-ready IPs that marry AI with storytelling. Wit & Chai is set to become a true global creative powerhouse."

Satyen Patel, MD at Sahyadri Industries added:  "Wit & Chai’s ability to blend creativity, technology, and strategy is refreshing. Their commitment to building AI-driven IPs while scaling globally makes them an exciting player to watch in the evolving creative economy."