Edtech startup CampK12 has raised $12 million in a Series A funding round co-led by Matrix Partners India and Elevation Capital.
According to a statement, The raised funding will be utilized to hire executives from various functions, hyper-scale operations and marketing, as well as to establish a world-class engineering and product team.
Speaking on the fundraise, Sandeep Bhagi, Co-founder, Camp K12 said, “This Series A Investment will accelerate our expansion and we are beefing up our team with experienced Do-ers from Business, Sales, Marketing, Product, Operations and Engineering.”
Camp K12 is a global online school for 21st-century skills that teaches Coding and other STEAM disciplines to children ages 6 to 18 through LIVE, interactive, and gamified online sessions.
The firm engaged students aged five to eighteen from all over the world with engaging professors for live, interactive online classes in critical 21st-century skills like coding and English.
Camp K12 introduced English as its first category, offering a two-year learning path for students of all ages that includes core aspects like grammar and vocabulary as well as aspirational outputs like Creative Writing and Public Speaking.
The company has also enabled the children to write and publish a novel on Amazon and Kindle, take part in international debates on current topics, give TED-style lectures in front of live audiences, competes in Spelling Bees, and much more.
"Over the last 12 months, Camp K12 has built out on its operational excellence and customer delight function across multiple categories, from specializing in coding for the K-12 category they have now further expanded into English with a differentiated curriculum that empowers every child to publish a novel. We're excited for the next leg of growth as we co-invest with Elevation Capital in this round," said Vikram Vaidyanathan, Managing Director, Matrix India.
Camp K12 creates delight among the consumer segment that has already been exposed to coding basics in schools and craves a different level of cutting-edge tech exposure in the United States and the Middle East by offering its in-house 3D coding platform “HatchXR” and a different coding curriculum from its India business.
For the next six months, the company will expand its reach in each existing geography by adding two new geographies and one new content category, as well as a group class format that already accounts for over 25% of revenues in India.
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