" "

India's D2C brand Wakefit appoints Yash Dayal as its new CTO

As part of the development, Yash will be responsible for spearheading all technology initiatives, with a particular focus on driving the brand's omnichannel expansion.

author-image
ISN Team
New Update
 Yash Dayal

Yash Dayal

D2C brand Wakefit.co has appointed Yash Dayal as its new Chief Technology Officer (CTO) as part of its aim to bolster its leadership team, foster business growth, and maintain its upward trajectory.

As part of the development, Yash will be responsible for spearheading all technology initiatives, with a particular focus on driving the brand's omnichannel expansion.

His pivotal role will involve shaping the brand's technology vision, facilitating the creation of scalable tech products, and leading highly efficient engineering and data science teams. 

Prior to joining Wakefit.co, Yash has held significant positions in esteemed companies. He served as the Head of Engineering at Zepto, as well as the CTO at Zivame. Additionally, Yash held the role of Senior Director at Myntra and Jabong, where he led the development of Android and iOS apps for these online fashion retailers. Notably, he also worked as a Principal Research Engineer at Yahoo! and contributed his skills at Info Edge India (naukri.com). 

Advertisment

On his appointment, Yash Dayal, Chief Technology Officer, Wakefit.co, said, “I am delighted to join Wakefit.co as the CTO and embark on this exciting journey. As a market leader, Wakefit.co has the potential to set new standards in the industry, and I am committed to contributing to the company’s growth. With a focus on omnichannel expansion, my goal is to redefine the customer experience by leveraging advanced technology and data science. I am thrilled to be part of this forward-thinking organization and look forward to driving innovation and growth together.”

Wakefit.co, founded in 2016 by Garg and Chaitanya Ramalingegowda, specializes in offering a wide range of sleep and home-related products.

Speaking on the appointment, Chaitanya Ramalingegowda, Director and Co-Founder, Wakefit.co said, “We are thrilled to welcome Yash Dayal as our new Chief Technology Officer at Wakefit.co. Yash’s expertise will play a pivotal role in redefining our omnichannel experience and driving optimisations across logistics, customer experience, operations, demand generation, and other cogs of the organizational wheel. We are confident that under his leadership, we will revolutionize the way customers interact with our brand, establishing Wakefit.co’s position as an innovative and data-driven brand in the home and sleep solutions industry.”

Also Read:

Subscribe