EKA Mobility, an electric vehicles and technology company backed by equity partners Mitsui Co., Ltd. (Japan) and VDL Groep (Netherlands), has appointed Rohit Srivastava as their new Chief Growth Officer.
In this role, Srivastava will be responsible for organizational expansion, focusing on sales, marketing, business development, and product management. His role also includes taking on top-line P&L responsibility to drive the company's growth and success.
Leadership comments
Dr. Sudhir Mehta, Founder and Chairman of EKA Mobility, expressed strong confidence in Mr. Srivastava's capabilities.
“We are delighted to welcome Rohit Srivastava to the EKA Mobility family. His vast experience and proven track record in the commercial vehicles and EV sectors make him an invaluable addition to our team. We are confident that his leadership will drive our mission of transforming the electric mobility landscape," he said.
Srivastava's experience
Rohit Srivastava has over three decades of distinguished experience in sales and marketing. He began his career with TATA Motors and climbed through various esteemed positions within the company.
Most recently, he served as the Business Head – Commercial Vehicles Passenger (CVP) at TATA Motors Ltd. Here, he led the electrification efforts and advanced EV adoption in the public transport sector, including buses, vans, and minivans.
Srivastava is well-regarded for his customer-centric approach, lean thinking, and value chain optimization.
His contributions have been crucial in creating product strategies, setting project QCT objectives, and driving product development, testing, and validation. These skills have been instrumental in establishing EV portfolios and tech stacks for EV products, fostering sustainable business growth.
What did Rohit Srivastava say about his new role?
"Joining EKA Mobility is a tremendous opportunity to contribute to a revolutionary phase in the mobility industry. I am eager to leverage my experience in driving customer-centric and sustainable business strategies to help EKA Mobility lead the charge in electric vehicle innovation. Together, we will build a future that prioritizes efficiency, sustainability, profitability, and exceptional customer experiences," Srivastava said.