Full-stack payment solutions company MSwipe partners with UAE-based etisalat by e&

Indian POS and full-stack payments company Mswipe Technologies has partnered with UAE-based etisalat by e& to launch uTap. 

According to the company's statment, the partnership is aimed at driving growth to help businesses manage payments and streamline business operations. 

uTap, powered by Mswipe, offers omnichannel payment solutions to merchants across various categories. 

The company claims that it uses latest generation POS terminals with integrated offline and online card payments, business management applications and automation tools that aim to empower Small and Medium-Sized businesses (SMBs). 

Commenting on the partnership, Ketan Patel, CEO, Mswipe Technologies, said: “We are excited to announce our collaboration with etisalat by e&, the leading telecom brand in UAE. Through this strategic partnership, we are committed to leveraging our robust technology platform to serve diverse markets and offer a seamless payment ecosystem to our merchant partners. Our focus is on delivering frictionless payment solutions that empower businesses in these emerging markets. This partnership enables us to expand our reach and introduce our innovative product portfolio to new territories, further driving our growth.”

Esam Mahmoud, Senior Vice President, SMB , etisalat by e&, said: “We are proud to launch uTap, a game-changing payment solution that simplifies operations and boosts business efficiency. uTap presents an exciting opportunity for SMBs to streamline payment processes and embrace cutting edge digital payment solutions powered by Mswipe Technologies, a leading payment solutions provider in India. We aim to provide businesses with an end-to-end, fully integrated business and payment management solution, eliminating the need for multiple vendors and offering a seamless experience.”

The company also said that uTap offers a range of hardware options, including point-of-sale (POS) payment terminals, barcode scanners and cash drawers, and managed services such as third-party integration, maintenance and repairs.

Additionally, The partnership would offer services like Cloud Pay, Table Management, and Customer Management, empowering businesses to efficiently manage their operations, the company said.

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