/indianstartupnews/media/media_files/2025/07/14/groww-co-founders-2025-07-14-22-19-12.png)
Groww, India's largest stockbroker by active investors, is preparing to launch a standalone trading terminal called “915,” designed specifically for high-volume and professional traders, as part of a broader diversification push ahead of its upcoming initial public offering (IPO).
According to media reports, the platform is set to be rolled out later this month. 915 will be a web-only platform developed in-house and hosted independently from Groww’s existing app. Reports said that the platform will offer advanced tools, including historical straddle charts, customizable dashboards, low-latency execution, and the ability to share setups with fellow traders.
While brokerage fees are expected to remain in line with Groww’s primary platform, 915 will reportedly charge a subscription fee for access to its premium features.
The move comes at a time when the Indian stock broking industry faces growing regulatory scrutiny, particularly on the participation of retail investors in the futures and options (F&O) market. The Securities and Exchange Board of India (SEBI) has introduced tighter rules, including increased margin requirements and reduced expiry periods, which have tempered enthusiasm in the F&O segment. These steps have contributed to a decline of roughly two million active investors across India’s top brokerage platforms in the first half of 2025.
To hedge against these headwinds, Groww is pivoting towards wealthier and more sophisticated clientele. In May, the company agreed to acquire wealth management startup Fisdom for $150 million in an all-cash deal, adding offerings such as bonds, PMS (portfolio management services), and tax filing to its existing suite of stocks and mutual funds. The platform also introduced algo trading via Groww APIs earlier this year.
Financial performance and IPO plans
Groww confidentially filed its draft red herring prospectus (DRHP) with SEBI in late May, aiming to raise between $700 million and $1 billion through its IPO. The company is reportedly targeting a valuation between $7 billion and $8 billion.
In FY24, Groww posted operating revenue of Rs 3,145 crore, up 119% from Rs 1,435 crore in FY23. However, the firm reported a net loss of Rs 805 crore due to a one-time tax adjustment stemming from its relocation and domicile shift to India. Operationally, the company was profitable, reporting Rs 535 crore in profit, up from Rs 458 crore the previous year.