While Mamaearth is a well-known skincare and haircare brand, It often faces criticism from customers over the quality of its products.
Recently, a woman named Aditi, who uses the username 'Sassy_Soul_' on X, shared a photo of several Mamaearth products with the caption, “If you see these products anywhere, immediately pick them up, throw them in the dustbin, and run away.”
If you see these products anywhere, immediately pick them up, throw them in the dustbin, and run away. 🤌 pic.twitter.com/TA9f0qCCoM
— Aditi. (@Sassy_Soul_) June 2, 2024
The post quickly went viral, amassing over 4 million views and catching the attention of co-founder Ghazal Alagh.
Netizens reaction
Many agreed with the criticism, arguing that Mamaearth products are of low quality.
Shampoo as well . Worst ever
— Gowri🌸 (@GokarnGowri) June 2, 2024
"One of the worst products and brands too. 😖😖," a user wrote.
"Exactly, absolute garbage when it comes to quality," another wrote.
I thought mama Earth was making a good product. Almost every famous YouTuber was promoting it.
— Travis Kutty (@TravisKutty) June 2, 2024
"@Sassy_Soul_ getting massive traction on this, clearly your tweet seems to have touched a chord with lots of people who have had terrible experiences with this brand I hope the brand can read the comments and take the advice in a constructive manner to work on their products," a third added.
Ghazal Alagh's response
In response, Ghazal Alagh said, "Just sorry you woke up with a lot of hate. I hope you feel better soon. I would have loved to address if there was a problem. But I couldn’t find any, apart from you hopping onto a Twitter trend and finding a picture of the products."
Alagh added, "Quality at Mamaearth is my personal guarantee, and I am here to address every concern that you, or anyone on Twitter, might have. I am just a DM away, and if any of my consumers have feedback or an issue with any Mamaearth product, I will respond."
Hey @Sassy_Soul_ Just sorry you woke up with a lot of hate. I hope you feel better soon. I would have loved to address if there was a problem. But I couldn’t find any apart from you hopping onto a Twitter trend and finding a picture of the products.
— Ghazal Alagh (@GhazalAlagh) June 3, 2024
Quality on @mamaearthindia…
Following this, Aditi elaborated on her concerns, stating, "Hey Ghazal, I'm glad that you finally woke up too. How is sharing honest feedback hateful? As I said, you guys can’t handle honest reviews. You are being defensive here, but I’m glad that you are ready to address the issue. This is not just my experience alone, if you check people have said the same thing. Their experience has been the same."
She continued, "And I have already shared my concerns and issues about the products. And I hope now you will listen to the concerns and problems of others like me and try to fix them."
Hey Ghazal, I'm glad that you finally woke up too. How is sharing honest feedback hateful? As I said, you guys can’t handle honest reviews. You are being defensive here, but I’m glad that you are ready to address the issue.
— Aditi. (@Sassy_Soul_) June 3, 2024
This is not just my experience alone, if you check…