Koo co-founder Mayank Bidawatka launches AI-driven photo-sharing app PicSee

Billion Hearts Software Technologies, founded by serial entrepreneur Mayank Bidawatka, best known as the cofounder of social platform Koo, has unveiled PicSee, an AI-powered mutual photo-sharing app that reimagines how users exchange personal images.

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The company announced the launch on October 16.

PicSee introduces a “give-to-get” mechanism that automatically delivers photos of a user taken by friends, but only when they reciprocate by sharing their own. Once both users approve each other, the exchange becomes seamless and recurring, eliminating the need for manual requests or uploads.

“There are over 15 trillion photos in the world, with two trillion more captured every year — yet most never get shared,” Bidawatka said. “PicSee fixes this with a patent-pending mutual sharing flow that ensures friends exchange the photos they’ve taken of each other.”

The app uses AI-driven facial recognition to identify friends from a user’s gallery and send personalised invites. After mutual approval, PicSee automatically shares relevant images while giving each user a 24-hour review window to approve or retract photos before exchange.

Unlike platforms such as WhatsApp or Google Photos, PicSee eliminates album creation and manual uploads, positioning itself as a “no-effort photo exchange” built on a privacy-first architecture. Photos stay on-device, encrypted during transfer, and cannot be accessed or stored by PicSee’s servers. The app also disables screenshots and allows users to recall shared images at any time.

“Everything stays encrypted and on-device, so even PicSee can’t see your photos,” Bidawatka said.

Since its soft launch in July 2025, PicSee has expanded to users across 27 countries and more than 160 cities, with photo exchanges growing 75-fold in two months. Over 1.5 lakh images have already been shared through the app, according to the company.

Billion Hearts, founded in late 2024 after Koo shut down following unsuccessful acquisition talks, raised USD 4 million (about Rs 33.7 crore) in seed funding from Blume Ventures, General Catalyst, Athera Venture Partners, and angel investors behind Flipkart, Myntra, Ola, InMobi, and redBus. The 11-member team is focused on building privacy-safe, globally scalable consumer AI products.

PicSee is now available on Google Play and the Apple App Store. The company plans to add new features such as AI-based photo and video editing in upcoming updates.