Mamaearth's parent Honasa appoints Lokesh Chhaparwal as SVP – Technology & Engineering

Honasa Consumer Ltd., the parent company of brands including Mamaearth, The Derma Co., Aqualogica, Bblunt, Dr. Sheth’s and Staze Beauty, has named technology expert Lokesh Chhaparwal as its senior vice president – technology and engineering.

The announcement comes as Honasa focuses on innovation in beauty and personal care, aiming to leverage cutting-edge digital solutions for a growing consumer base.

Focusing on advanced tech and data  

Chhaparwal, who previously served as AVP and head of engineering at Snapdeal, brings more than 13 years of experience in product engineering, data strategy and innovation.

In his new role, he will be responsible for Honasa’s overall technology roadmap, from enhancing the company’s digital platforms to integrating SAP solutions that optimize supply chain processes.

His mandate also includes advancing marketing technologies to deliver personalized consumer experiences, as well as overseeing data security to ensure efficient day-to-day operations.

Executive leadership’s vision  

Varun Alagh, co-founder and CEO of Honasa Consumer Ltd., said technology will remain crucial as the company pushes the boundaries of the beauty and personal care industry.

“Lokesh brings a wealth of experience in leveraging data to enhance customer experiences and streamline business operations,” Alagh said. He added that Chhaparwal’s track record of driving technology adoption and using data for more meaningful, personalized consumer connections will strengthen Honasa’s leadership team as the company expands.

Chhaparwal on joining Honasa  

In a statement, Chhaparwal said he was excited to join a company known for its consumer-first products and commitment to sustainable innovation.

“Honasa’s vision of innovation and sustainability inspires me, and I look forward to collaborating with a highly skilled and passionate team. Together, we aim to elevate consumer experiences, push the boundaries of creativity, and set new standards that shape the future of this dynamic industry,” he said.

Strengthening the Honasa ecosystem

Chhaparwal will operate from Honasa’s Gurgaon office, contributing to the company’s ongoing efforts to integrate advanced tech solutions into every aspect of product development. 

His appointment follows other key changes at Honasa, including the promotion of senior executives to lead product, data analytics and brand innovation.