100X.VC-backed MiClient raises Rs 3.9 crore in a seed funding round

MiClient, an AI-driven B2B sales enablement platform based in Gurugram, has raised Rs 3.9 crore in a seed funding round. 

The funding round was led by the Indian Angel Network (IAN) Group, with participation from Anicut, GSF, RTAF, and Keiretsu.

Vikas Kuthiala and Pratik Mathurkar from IAN led the round.

What does MiClient do?

Founded in 2018 by Swati Sharma, MiClient provides an easy-to-use Configure, Price, Quote (CPQ) platform designed to accelerate deal closure and streamline sales processes. The startup targets small and medium-sized businesses (SMBs), particularly in the manufacturing sector.

“We are deeply committed to empower the MSME/SMBs with right digital tools to conduct their sales better. This new funding will enable us to grow our team, address more relevant pain-points of MSME/SMBs and strengthen our market presence," said Sharma.

Purpose of fundraising

The startup will use the raised capital to build a stronger team and expand its market presence across more geographies in India.

"We welcome exceptional sales talent to join us in our journey to build India’s best deal closure platform," Sharma added.

Prior to this round, MiClient had raised funding in a seed round in October 2023 from 100X.VC.

“MiClient's innovative approach and focus on small and medium-sized businesses, especially in the manufacturing sector, combined with their impressive growth, made this an easy investment decision. We believe in their vision and are excited to support their journey," said Padmaja Ruparel, Co-Founder, IAN Group.

Developing AI-based model

In addition to expanding its market presence, MiClient is also focused on developing an AI-based model that aims to streamline the sales process by creating quotations and invoices in seconds. 

The startup is expanding into more industrial hubs across India using a direct sales approach. It claims to have over 150 customers and over 1,500 users.