Mumbai-based home furnishing installation startup Wify raises Rs 25 crore in funding

Mumbai-based home furnishing installation startup Wify has raised Rs 25 crore in a pre-Series A funding round co-led by Mount Judi Ventures and existing investor Capria Ventures.

Blume Founders Fund and other undisclosed existing investors also participated in this round.

Purpose of fundraising

Wify plans to use the fresh funds to deepen its penetration into existing categories by offering more value-added services.

The startup also aims to expand into new categories, hire more talent, and enhance its software and technological capabilities to accelerate capacity building and improve customer service

What does Wify do?

Founded in 2019 by Vikram Sharma and Deepanshu Goyal, Wify bridges the gap between modern home brands and skilled technicians.

The startup offers a SaaS platform designed to streamline order management, on-site project management, and real-time tracking for both brands and consumers.

It also plans to leverage generative AI to improve the training and onboarding of workmen, provide on-job assistance, and elevate the level of customer service.

Wify's and partnerships?

Wify currently operates across 100 cities in India and boasts a network of more than 3,000 technicians.

The startup claims to have established partnerships with over 100 leading global and local brands, including well-known names like IKEA, Amazon, Godrej, and Hettich.

In the B2C space, It competes directly with Urban Company, a well-known player in the service industry. In the B2B space, Wify faces competition from several regional players, such as Mechanic2Home and Easyfix