T-Hub incubated influencer marketing platform Starbuzz.ai raises $500,000 in a seed round

Starbuzz.ai, a Hyderabad-based influencer marketing platform, has raised $500,000 in a seed funding round.

While the startup didn't reveal the name of the investors, It said the raised capital will be used for various strategic initiatives aimed at bolstering its market position. These include expanding the team, refining its product offerings, and exploring new markets.

Notably, The startup is eyeing international markets such as West Asia, Canada, and Australia.

Offering AI-powered solutions

Founded in 2021 by Krishna Priya Akella and Aravindha Bollineni, Starbuzz.ai offers AI-powered solutions to both B2B and B2C segments. The startup helps brands and marketing agencies improve their influencer marketing efforts. 

It enables these brands to efficiently discover relevant influencers, manage their marketing campaigns, and understand their results better with detailed analytics. The platform's unique capability to detect fake followers and provide comprehensive analytics allows brands to make informed, data-driven decisions, ensuring maximum return on investment and maintaining brand integrity.

Starbuzz.ai growth

Despite the competitive landscape, Starbuzz.ai claims to have witnessed a threefold increase in monthly revenue. The platform boasts over 500 B2B users and has established a network of 70,000 influencers. At present, The startup competes with Qoruz, Upfluence, HypeAuditor, and Modash.

Backed by T-Hub's ecosystem

Mahankali Srinivas Rao (MSR), CEO of T-Hub, “Starbuzz.ai exemplifies the spirit of innovation and entrepreneurship that T-Hub seeks to foster within its ecosystem. We congratulate Starbuzz.ai on their latest funding achievement, which not only reaffirms their commitment to revolutionizing influencer marketing but also reflects the collective vision of T-Hub to nurture and support cutting-edge startups in India. We look forward to witnessing Starbuzz.ai’s continued journey of innovation and impact in the growing influencer marketing industry.”

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