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Wealthtech firm Nivesh acquires Wealthzi for undisclosed sum

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Sumit Vishwakarma
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Nivesh 2024

(L-R): Anurag Garg, Sridhar Srinivasan, Cofounders, Nivesh

Wealthtech firm Nivesh has acquired Wealthzi, a wealth management platform operated by Lime Internet Private Limited. 

While the financial details of the deal remain undisclosed, the acquisition is part of Nivesh’s strategic plan to expand its product offerings and serve a broader range of clients, including affluent and high-net-worth individuals (HNIs).

The acquisition also allows Nivesh to utilize Wealthzi's SEBI-registered investment advisory (RIA) license to offer enhanced investment advisory services.

Background on Nivesh and Wealthzi

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Co-founded in 2016 by Anurag Garg and Sridhar Srinivasan, Nivesh is known for its AI-powered investment solutions and has built a client base of 60,000 across 6,000 Indian pin codes.

The firm manages assets worth Rs 2,000 crore, backed by notable investors such as IAN Fund and LetsVenture.

Founded in 2020 by PV Sahad, creator of VCCircle, and Pradeep Pillai, a seasoned professional with over 20 years in wealth management, Wealthzi manages assets of more than Rs 500 crore.

It offers a variety of financial products, including mutual funds, portfolio management services (PMS), alternative investment funds (AIFs), and bonds.

Benefits and strategic synergies

This acquisition is expected to create significant synergies for both companies. Nivesh will integrate Wealthzi's expertise and its team, which will continue to operate under the Wealthzi brand.

The acquisition will enable the combined entity to offer an expanded product suite while leveraging Nivesh's technological infrastructure to enhance user experience and scale business operations.

"We are excited to join hands with Nivesh, which is a pioneer in B2B2C wealth offering. Combining Wealthzi’s direct to consumer wealth service with Nivesh’s distribution platform will help create a formidable wealth alliance to cater to India’s fast growing investor base," said PV Sahad, co-founder of Wealthzi.

Growth goals and market position

The combined assets under management (AUM) for the new entity will be Rs 2,500 crore, with Nivesh targeting a significant increase to Rs 10,000 crore in AUM over the next three years.

The acquisition strengthens Nivesh’s position in the competitive wealthtech sector, which has been experiencing rapid growth due to increased stock market participation and wealth generation.

Anurag Garg, Founder & CEO of Nivesh, said, “We are excited to complete the acquisition of Wealthzi, enabling us to expand our product offerings and target both Affluent and HNI segments, which offer huge potential in managing their wealth. We expect to scale rapidly and emerge as one of the leading players in the industry.”

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