Zomato CEO Deepinder Goyal launches new healthtech startup 'Continue' for wellness tracking: Report

Zomato co-founder and CEO, Deepinder Goyal, has reportedly launched a new personal venture called "Continue," which aims to focus on health tracking and mental wellness.

Continue.com, branded as "The Ultimate Health Tracker," is currently in stealth mode with limited details available, Moneycontrol reported.

The venture is being operated under the legal name Upslope Advisors Pvt Ltd, a company registered in April 2024. Deepinder Goyal has personally funded the venture, with no involvement from Zomato.

Company Structure and Team

The company's filings with the Ministry of Corporate Affairs (MCA) list Goyal as a director, with Zomato employees Akriti Mehta and Simrandeep Singh serving as additional directors. Mehta has been with Zomato for seven years, while Singh joined the company six years ago.

Ashish Goel, a former Zomato and Blinkit executive, is also a part of Continue, though his exact role has not been clarified.

According to filings, the company has an authorized and paid-up capital of ₹50 lakh. The authorized capital represents the maximum amount of shares the company can issue, while paid-up capital indicates the amount shareholders have paid.

Focus on Health and Wellness

Continue will concentrate on several aspects of health, including mental wellness, nutrition, sleep tracking, and preventive health measures. Goyal has expressed a personal interest in longevity and extending human lifespan, which aligns with the venture’s focus.

In a statement posted online, Goyal explained that Continue serves as his personal health and wellness team, helping him stay at peak performance. He also shared that the venture is working on new insights and tools, with potential plans to share findings with the public once they gather sufficient evidence.

Similar Ventures and Industry Context

Continue is Goyal’s latest move in the health and wellness space, where he has already been an investor in other companies like Ultrahuman, a startup producing wearables that track fitness metrics like heart rate, sleep, and nutrition.

Goyal first invested in Ultrahuman in 2021 and has since increased his stake in the company, holding more than 8% as of the latest data.

Zomato has also shown interest in health and wellness in the past, with ventures like Fitso, which was later sold to Curefit.

Additionally, other former Zomato executives have launched their own health-focused ventures, including co-founders Gaurav Gupta (Gabit) and Pankaj Chaddah (Shyft), both of which have attracted significant investor interest.

No Impact on Zomato’s Business

Despite launching Continue, Goyal made it clear that Zomato is not involved in the new venture and remains focused on its core business areas, including food delivery, Blinkit, Hyperpure, and District.

Zomato’s spokesperson confirmed that the company is not venturing into new spaces, and its operations are entirely separate from Continue.