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Social edutainment startup Maidaan raises funding led by IPV, EvolveX

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Vivek Vishwakarma
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Maidaan Founders Judhajit Bal and Shashank Awasthi

Maidaan Founders Judhajit Bal and Shashank Awasthi

Social edutainment startup Maidaan has raised an undisclosed amount in a Pre-Seed funding round led by Inflection Point Ventures and EvolveX, with participation from We Founder Circle (WFC). 

What is the purpose of fundraising? 

According to the startup, the raised capital would be utilized for driving product development and innovating content, games, and tournament formats. The startup aims to transform the educational landscape through interactive and engaging learning methods.

What does Maidaan do?

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Maidaan, co-founded by Judhajit Bal and Shashank Awasthi, is an innovative platform offering live, bite-sized Olympiads and tournaments. It aims to extend educational boundaries beyond traditional classrooms, making peer interaction affordable and accessible. 

The startup aspires to empower over 100 million Indian students from an early age. Maidaan's mission not only broadens horizons but also fosters an environment where learning and growth transcend classroom boundaries, shaping a brighter future for K-12 education in India.

Who are the founders?

Both founders, raised in Indian Army households, underwent schooling in over 10+ cities across India, instilling in them an early appreciation for diverse exposure.

Co-Founder, Judhajit Bal, a management graduate from MDI, Gurgaon, previously successful with myHQ and with experience from Coca-Cola, shapes Maidaan's vision. Co-Founder, Shashank Awasthi, an ISB graduate, brings over a decade of tech expertise from HSBC, Jivox, and Publicis Sapient, driving Maidaan's product and platform growth.

Focused on growth

In the last 9 months, Maidaan said it has engaged with students from over 100 schools across 25+ cities in India. The platform's user base has grown tenfold, reaching over 2000 users. With a focus on middle-India households, Maidaan is positioned to tap into a significant market, with the supplemental learning segment in India projected to reach $5 billion by 2030. 

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