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Ex-Paytm COO Bhavesh Gupta joins Shark Tank India–featured Primebook’s advisory board

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Sumit Vishwakarma
New Update
Shark Tank India-featured Android laptop brand Primebook

Primebook team

Shark Tank India-featured Android laptop brand Primebook India today announced the onboarding of Bhavesh Gupta, former President and COO at Paytm, to its advisory board, along with the appointment of Tathagata Ray as Head of Content.

The development comes a month after it raised $2 million in a pre-Series A funding round led by Inflection Point Ventures, Auxano Capital, and NexG Devices, along with high-net-worth individual investors. Prior to that, it secured Rs 75 lakh funding from Shark Tank India judges Aman Gupta and Peyush Bansal.

Bhavesh Gupta is a seasoned financial services professional with over 25 years of experience across banking, digital lending, and fintech. The startup said that his extensive expertise in scaling financial services and digital platforms brings a valuable perspective to its advisory board. 

"What compelled me to join Primebook’s advisory board is its futuristic approach to building deeptech solutions that can redefine how Indian youth access and experience computing," said Bhavesh Gupta.

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"Moreover, it's led by young entrepreneurs with sharp execution and long-term vision. I look forward to working with them on business and marketing strategy, scaling operations, and building a go-to-market engine that can accelerate meaningful digital empowerment across the country," Gupta added. 

Commenting on the new addition, Chitranshu Mahant, Co-Founder and CEO at Primebook, mentioned, “We are at a transformative stage of growth, and having industry stalwarts like Bhavesh Gupta as part of our advisory board is a strong validation of our vision and execution. His deep expertise in scaling consumer-facing businesses and driving financial inclusion will be instrumental as we expand our footprint and deepen our impact."

Tathagata Ray's experience

Furthermore, with over 15 years of experience in creativity and advertising, Tathagata Ray brings a rich legacy of working with top-tier global brands and agencies. In his new role, he will lead brand development and creative strategy at Primebook.

Previously, he led creative content at Air India Limited and held leadership roles at Meta, The Glitch, and Grapes Digital, among others.

Tathagata said, "I’m thrilled to join the Primebook team at such an exciting time in the company’s journey. I look forward to working with such a talented group of individuals and contributing to Primebook’s growth and innovation. Together, we will build a stronger, more creative vision for the future, ensuring that the brand continues to push boundaries and deliver excellence." 

"At Primebook, we are committed to building world-class computing solutions that are built for the new India. We’re thrilled to welcome Tathagata Ray, whose creative leadership will elevate our brand narrative and connect us more meaningfully with our users. I look forward to working closely with him to build an unforgettable brand identity for Primebook India," said Aman Verma, Co-Founder and CMO at Primebook.

Shark Tank India leadership