Food delivery startup EatSure has partnered with Royal Challengers Bangalore (RCB) ahead of the Indian Premier League (IPL) 2023 as its official delivery partner.
EatSure has entered into an exclusive partnership to provide a specially curated eating experience at all RCB home matches held at Bangalore's Chinnaswamy Cricket Stadium. Additionally, EatSure's app platform will feature exclusive offers on match days.
EatSure will offer multiple iconic brands, such as Faasos, Oven Story Pizza, Behrouz Biryani, Sweet Truth, and Wendy’s, in the food court experience that it will be curating for fans at the stadium.
Rajesh Menon, head and vice president of Royal Challengers Bangalore, said, “We are delighted to partner with EatSure this season. RCB believes in creating a wholesome match experience for fans and F&B is central to the at-home and stadium match viewing experience. We look forward to creating a great viewing experience during this season especially when the team returns to its home stadium after three years.”
Addarsh Barathi, brand head, EatSure, said “T20 is one of the most important cricket seasons which brings fans together across the country and RCB due to its charismatic team is a perfect partner for us. Additionally with the rollout of RCB’s lifestyle ambitions and T20 being a huge platform for engaging with consumers we believe our association with the team will enable us to enhance our brand visibility and drive consumption during the coming cricket season.”
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