Lucknow-based hyperlocal content production platform Knocksense today said it has raised $150,000 in its bridge round led by We Founder Circle, Appyhigh (Lead Investor), Mumbai Angels Network, and angel investors from LetsVenture.
Founded in 2016 by Vibhore Mayank and Varul Mayank, The Hyperlocal content production platform recently launched its flagship product KnockOFF, which helps to establish a connection between local brands/freelancers and consumers, thereby creating a content-driven community that enables transactions at the city level.
With this round of funding, Knocksense aims to invest in the tech development of its flagship platform KnockOFF, and expand its operation across the new cities targeted to be achieved within the fiscal.
Speaking on the development, Vibhore Mayank, Founder, Knocksense said:
“With the launch of KnockOFF in August we have seen tremendous growth on all the grounds- the transactions via the platform, reach, GMV, and subscriptions have grown by more than 100% MoM, this additional infusion from the existing investors will enable us to launch our full Product in new cities and expand at a fast pace.”
The startup claims to have 20 million+ monthly impressions on its platform.
“Knocksense combines best of both worlds. On one hand – they’ve developed expertise in curating hyperlocal content across major cities. Hyperlocal content is rapidly gaining importance with audiences as people are interested in knowing what’s happening in their own backyard. On the other hand, their flagship product KnockOFF leverages their hyperlocal expertise into online commerce by connecting local brands and businesses with consumers through exciting deals,” Venus Dhuria, Co-Founder, Appyhigh said.
“We are really happy to see the growth achieved by the Knocksense team. Hyperlocal content is rapidly gaining prominence, in addition to that a platform like KnockOFF, which enables value-creating and transactions has immense potential with social ecommerce. I am sure this fundraising is going to be a turning point in the growth of the company,” Neeraj Tyagi, Co-founder and CEO, We Founder Circle added.