OneFitPlus signs Kiara Advani and Sidharth Malhotra as its brand ambassadors

ISN Webteam
16 Aug 2021
OneFitPlus signs Kiara Advani and Sidharth Malhotra as its brand ambassadors

Image by OneFitPlus

Bollywood actors Kiara Advani and Sidharth Malhotra have been named as brand ambassadors for OneFitPlus, India's largest fit-tech company. It is for the first time that the company has engaged celebrities for promotional purposes.

The OneFitPlus personal fitness programs and the entire line of exercise machines will be promoted by the Brand Ambassadors across digital platforms, the company said.

The new partnership contributes to the brand's vision of removing the effort from exercise and assisting people in achieving their fitness goals in a fun, easy, and accessible manner, it adds.

Speaking on the development, Mohit Mathur, Founder & CEO, OneFitPlus, says “At OneFitPlus, we’re committed to our message of “Make Fitness Fun”. Exercise should be enjoyed so it becomes sustainable. Sidharth and Kiara have displayed remarkable persistence, discipline, and grit in their fitness journeys much like their professional trajectories. They put in the time that is needed to be at their peak, physically and mentally. We share the same values and see a long and fulfilling partnership taking shape with both Kiara and Sid - helping and training India to get Fit.”

OneFitPlus was founded in 2017 and provides a variety of fitness and wellness services. From smart home fitness equipment to live classes and a fitness gaming app that caters to direct workout needs to nutrition experts, there is something for everyone. The OneFitPlus app has more than 1.5 lakh users and 85k downloads for its health apps.

“For me, Fitness is not just about looking good on the outside, it’s about how I feel from within. The Pandemic has kept us all at home for over a year and to have a fitness friend at home in OneFitPlus had me excited. Given our hectic schedules, to have the choice of working out whenever you want and convert it into a game to make it more engaging was all it took for me to associate with One Fit Plus,” says Kiara Advani, Actor.

Sidharth Malhotra, Actor, says, “It’s very exciting to be associated with a fit-tech pioneer such as OneFitPlus. Fitness for me is imperative and I religiously follow a routine. Sweating out for me is a must every day and I think OneFitPlus has found a great way to make fitness fun for everyone."

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