Zomato-owned Blinkit to deliver laptops, monitors and printers in just 10 minutes

Zomato-owned quick commerce platform Blinkit has announced it will now deliver laptops, monitors and printers in just 10 minutes, marking a fresh expansion beyond groceries and daily essentials.

The service, unveiled on X (formerly Twitter) by Blinkit CEO Albinder Dhindsa, is currently available in Delhi NCR, Mumbai, Pune, Bengaluru, Kolkata and Lucknow.

Albinder Dhindsa shares poston X

You can now get laptops, monitors, printers and more delivered in 10 minutes!

We're expanding our electronics range to cover more use cases and have partnered up with leading brands in this category. We've got 👇

• Laptops from HP
• Monitors from Lenovo, Zebronics and MSI
•… pic.twitter.com/23AQKZyIKZ

— Albinder Dhindsa (@albinder) January 9, 2025

Partnership with well-known brands

Dhindsa said the company has partnered with well-known brands in the electronics category, including HP, Lenovo, Zebronics, MSI and Canon, and added that new brands and products will be introduced soon.  

This move makes Blinkit the third major quick commerce player to offer rapid delivery of big-ticket electronics, following Flipkart Minutes and Bigbasket’s BB Now.

Rising competition in the quick commerce market

The Indian quick commerce market has been heating up with the arrival of U.S. giants Amazon and Flipkart, both expanding into faster deliveries.

Amazon is testing its “Tez” service in Bengaluru, while Flipkart’s “Minutes” platform is widening its network of dark stores to handle electronics and essential items.

Local competitors such as Swiggy Instamart and Zepto are also refining their strategies, prompting existing players to innovate and find ways to stay profitable.

Blinkit's 10-minute ambulance service

Blinkit’s latest expansion follows several other initiatives. Earlier this month, the company launched a 10-minute ambulance service in Gurugram, aiming to extend it to more cities within two years.

Parent firm Zomato also introduced a 15-minute quick delivery option in its main app, giving users faster food choices under a dedicated “15-minute delivery” tab.

Meanwhile, rival Swiggy recently rolled out a 10-minute food delivery app called Bolt, focusing on popular restaurants and quick-service outlets in major metros and eyeing further growth in Tier-2 and Tier-3 locations.  

In December, Blinkit introduced a new food delivery platform called Bistro, designed to get snacks, meals and beverages to customers in around 10 minutes through cloud kitchens.

Around the same time, competitor Zepto launched Zepto Cafe, which combines both physical restaurants and quick-service kitchens.

BigBasket, backed by the Tata Group, is also eyeing faster delivery for more than just groceries—by joining forces with Tata Cliq, it plans to ship fashion items in 15 minutes, reflecting how quick commerce is expanding well beyond the basics.